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On Wednesday, October 16, 2024, Retail Go welcomed over 150 participants for its first edition, an event dedicated to innovation in the retail sector.

Optimal Ways is now a member of the Federation of E-commerce and Distance Selling (FEVAD), as an associate member. We thus join the largest group of e-commerce professionals in France, a dynamic network of over 800 companies, whose origins date back to 1957.

The 17th edition of MeasureCamp London took place on September 21, 2024, bringing together over 350 Digital Analytics enthusiasts from all over Europe!

Our BlogOur seminars are always an opportunity to step back, reflect on the past months, revisit our goals, and envision the future. It’s this approach that gives us that "special something extra" in how we approach our work. This autumn, the Optimal Ways team...

As part of our commitment to the 1% for the Planet France collective, Optimal Ways is pleased to support ecological transition by backing the association Nos Vies Bas Carbone.

We had the opportunity to attend the 10th edition of Paris Retail Week to discover the latest trends and innovations in a sector undergoing significant changes.

As part of our CSR commitments and in line with our B Corp certification, we are delighted to introduce a new knowledge-sharing format for our clients: Breakfast & Learn! These friendly gatherings are an excellent opportunity to deepen expertise on specific topics with our experts and partners.

As part of our commitment to the 1% for the Planet France collective, Optimal Ways supports biodiversity preservation by partnering with the Terre & Humanisme association.

As part of our commitment to the 1% for the Planet France collective, Optimal Ways is proud to support youth empowerment by backing the association Choisis ta Planète.

As part of our commitment to the 1% for the Planet France collective, Optimal Ways is proud to actively contribute to the fight against deforestation by supporting the association Cœur de Forêt.