Our mission: to assist retail and e-commerce players in the control and analysis of their data.

An innovative, expert and agile agency witn one goal: your progress!

Our team: e-commerce consultants keen in helping you with your data!

Entousiastic consultants committed to helping you progress in the control of your digital performance.

Our services: tailor-made to meet your needs.

KPIs, dashboards, tagging, analysis… we cover all the key needs through eight service categories.

Our values: expertise, curiosity, pedagogy, trust and cordiality.

Consultants eager to develop an ever-improving expertise, and to share their knowledge in a friendly and respectful collaboration.

Why choose Optimal Ways

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Business expertise

With over 90% projects related to e-commerce and retail, our consultants are thoroughly familiar with the relevant issues, the key indicators and best practices that are involved and that apply to these businesses.

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Technological proficiency

We work with the leading solutions in the Digital Analytics and Tag Management market. We are Google Marketing Platform, Adobe Community Partner, ContentSquare, Tealium and Commanders Act certified.

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Independence

Optimal Ways is an independent company. Its capital is wholly owned by its principals, and it is not affiliated with any communication agency or IT services provider. We receive no finder’s fees or reseller commissions from any software publisher. As such, any advice we provide is totally independent and impartial.

Our clients

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