After a first edition on server-side use cases, we welcomed Damien Ousaci, co-founder of ThankYou Analytics, a solution specialized in tracking the performance of acquisition [...]
Category: News
Discover the latest news from the agency, as well as our feedback from key events in the fields of Analytics, Ecommerce and Retail. Enjoy your reading!
On November 7, 2024, the Lille ecommerce and retail community had the exclusive opportunity to attend Laetitia Lamari, Michel Koch and Adrien Naeem's enriching feedback [...]
On November 5, 2024, Contentsquare gathered around 50 people in Paris for an exclusive presentation of its new positioning and functionalities.
On Wednesday, October 16, 2024, Retail Go welcomed over 150 participants for its first edition, an event dedicated to innovation in the retail sector.
Optimal Ways is now an associate member of the Fédération du e-commerce et de la vente à distance (FEVAD). We thus join the largest group [...]
The 17th edition of MeasureCamp Paris took place on September 21, 2024, bringing together over 350 digital analytics enthusiasts from all over Europe!
This autumn, the Optimal Ways team headed to the Mont des Cats - a charming spot in the Hauts-de-France region, with a view over the [...]
As part of our commitment to the 1% for the Planet France collective, Optimal Ways is pleased to support the ecological transition by backing the [...]
We had the opportunity to attend the 10th edition of Paris Retail Week to discover the latest trends and innovations in a fast-changing sector.
As part of our CSR commitments and in line with our B Corp certification, we are delighted to launch a new knowledge-sharing format for our [...]
As part of our commitment to the 1% for the Planet France collective, Optimal Ways supports the preservation of biodiversity by joining forces with the [...]
As part of our commitment to the 1% for the Planet France collective, Optimal Ways is proud to support young people through the Choisis ta [...]