We were delighted to participate in the very first customer event organized by our partner, ThankYou Analytics, in Paris today.
Specializing in measuring the acquisition and attribution of consent-exempt marketing campaigns—but not limited to that—the solution continues to grow with an ambitious vision.
Co-founded by Damien Ousaci and Julien Jounieau six years ago in Lille, ThankYou Analytics has grown significantly since then, as has its team. This morning provided an opportunity to learn about a particularly robust roadmap for the next 12 months, as well as some very inspiring insights on key topics for marketing and e-commerce teams:
🤖 The impact of AI on customer acquisition
🔎 GEO
🎯 RFM segmentation
📈 LTV
We’re heading back to Lille with lots of ideas for use cases for our clients!
A big thank you to the ThankYou Analytics team for organizing the event and to the speakers for the quality of the discussions. I can’t wait to see what happens next in this wonderful adventure!
