Piano Analytics training
Background / Issues
A fashion retailer wanted to train its teams in the Piano Analytics tool: the teams don’t look at the same figures and don’t have the same reflexes for analyzing their performance. In all, there are 4 teams to train: acquisition, merchandising, web analyst and store managers.
Objectives
Provide training in Piano Analytics:
– improve each team’s knowledge of the tool and its use cases.
– align teams on the same methods.
Our 3-step approach
Requirements gathering
– Preliminary interview with the training manager and the power users of each team.
– Questionnairesto collect the needs of all learners.
Training activities
– Tailor training modules according to needs.
– Paths, entry/exit points & use of tools via Google Analytics and ContentSquare.
Educational follow-up
– Knowledge and satisfaction quiz at the end of each module.
– Training materials and replays sent.
– Attendance sheets and certificates of attendance issued.
– 18 hours of training in total (4 hours for the business teams and 6 hours for the “web analyst” team)
Results
– Employeesmore at ease with Piano Analytics.
– Opening up new avenues of analysis for teams with the skills they have acquired.
Key benefits
References
Over the years, we’ve put in place an organization and methodology tailored to the specific needs foragility andexpertise of your e-commerce teams, which we support worldwide, in French and English.
