Long-term support for e-commerce teams
Background / Issues
Despite the tools in place, data reliability remains uncertain with the site’s various evolutions, and regulatory compliance remains a challenge.
Strategic management lacks a clear vision, KPIs are not always aligned with business objectives, and in-house teams lack the time and expertise for ongoing optimization, tool management and day-to-day support.
Objectives
– Align actions with business objectives through regular monitoring.
– Guarantee reactive support and rapid resolution of data quality issues.
– Accelerate team autonomy through mentoring and training.
Our 3-step approach
Steering committees
– Strategic meetings to align priorities, share intelligence and monitor progress.
– Verification ofaround 100 checkpoints on data from digital analytics solutions.
Continuous support
– Support and rapid bug resolution for digital analytics and tag management solutions.
– Quality assurance before changes go into production.
– Post-MEP verification.
Personalized mentoring
– Support for business and technical teams in data collection, analysis and optimization.
– Strategic steering : Priorities aligned and progress monitored through regular committees.
– Reactive support: Rapid problem resolution, freeing up teams’ time.
– Skills enhancement: In-house expertise strengthened through tailor-made coaching.
Results
– The guarantee of sustainable, autonomous performance. Thanks to our expertise, your organization will gain in reliability, efficiency and independence, making analytics a genuine growth driver.
Key benefits
References
Over the years, we’ve put in place an organization and methodology tailored to the specific needs foragility andexpertise of your e-commerce teams, which we support worldwide, in French and English.
