{"id":9849,"date":"2025-01-16T11:26:00","date_gmt":"2025-01-16T10:26:00","guid":{"rendered":"https:\/\/www.optimalways.com\/?page_id=9849"},"modified":"2025-10-01T11:59:09","modified_gmt":"2025-10-01T09:59:09","slug":"piano-analytics","status":"publish","type":"page","link":"https:\/\/www.optimalways.com\/fr\/expertises\/piano-analytics\/","title":{"rendered":"Piano Analytics"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"9849\" class=\"elementor elementor-9849\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e6d0952 e-flex e-con-boxed e-con e-parent\" data-id=\"e6d0952\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-74b9bc7 e-con-full e-flex e-con e-child\" data-id=\"74b9bc7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-12ac3e6 elementor-widget elementor-widget-heading\" data-id=\"12ac3e6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Piano Analytics<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-84d66c7 elementor-widget elementor-widget-text-editor\" data-id=\"84d66c7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-sheets-root=\"1\">Optimal Ways est fier d&rsquo;\u00eatre partenaire de Piano Analytics depuis 2021, renfor\u00e7ant ainsi notre engagement \u00e0 fournir des solutions de Digital Analytics performantes et adapt\u00e9es aux besoins de nos clients. Avec une ma\u00eetrise avanc\u00e9e de cette plateforme, nos consultants accompagnent les entreprises dans l\u2019exploitation de leurs donn\u00e9es pour optimiser leur strat\u00e9gie ecommerce et maximiser leur ROI.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6760e93 e-con-full e-flex e-con e-child\" data-id=\"6760e93\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-185ca72 e-con-full e-flex e-con e-child\" data-id=\"185ca72\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-22550d1 elementor-widget elementor-widget-image\" data-id=\"22550d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"132\" height=\"70\" src=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/01\/piano-analytics-1-e1737016587556.png\" class=\"attachment-large size-large wp-image-9749\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7f6b16c e-flex e-con-boxed e-con e-parent\" data-id=\"7f6b16c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d74ede4 elementor-widget elementor-widget-text-editor\" data-id=\"d74ede4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Pourquoi choisir Piano Analytics ?<\/h2><p>Piano Analytics est une solution de pointe qui offre une approche moderne et flexible de la collecte et de l\u2019analyse des donn\u00e9es. Con\u00e7ue pour s\u2019adapter \u00e0 des environnements complexes, elle propose :<\/p><ul><li>Une collecte de donn\u00e9es respectueuse de la confidentialit\u00e9 : conformit\u00e9 avec le RGPD et autres r\u00e9glementations internationales.<\/li><li>Une personnalisation avanc\u00e9e : cr\u00e9ation de segments, tableaux de bord et mod\u00e8les d\u2019analyse sur mesure.<\/li><li>Une int\u00e9gration fluide : connexion avec de multiples outils et \u00e9cosyst\u00e8mes digitaux.<\/li><li>Des performances analytiques \u00e9lev\u00e9es : temps de traitement rapide et capacit\u00e9 \u00e0 g\u00e9rer de grands volumes de donn\u00e9es.<\/li><li>Une analyse centr\u00e9e sur l\u2019utilisateur : suivi des parcours clients multi-canaux et multi-device.<\/li><\/ul><h2>Nos services avec Piano Analytics<\/h2><p>Optimal Ways offre un accompagnement complet pour exploiter tout le potentiel de Piano Analytics :<\/p><p><strong>1. Audit et impl\u00e9mentation personnalis\u00e9e<\/strong><br \/>Nos consultants analysent vos besoins et configurations actuelles pour proposer une mise en place optimis\u00e9e. Cela inclut :<\/p><ul><li>la cr\u00e9ation d\u2019\u00e9v\u00e9nements et de propri\u00e9t\u00e9s personnalis\u00e9s,<\/li><li>le param\u00e9trage de tableaux de bord sur mesure,<\/li><li>la v\u00e9rification de la qualit\u00e9 des donn\u00e9es collect\u00e9es.<\/li><\/ul><p><strong>2. Analyse des performances ecommerce<\/strong><br \/>En tant que sp\u00e9cialistes du ecommerce, nous exploitons Piano Analytics pour :<\/p><ul><li>optimiser les taux de conversion,<\/li><li>identifier les comportements d\u2019achat et tendances,<\/li><li>am\u00e9liorer les performances des campagnes marketing.<\/li><\/ul><p><strong>3. Reporting et visualisation des donn\u00e9es<\/strong><br \/>Nous d\u00e9ployons des outils de reporting avanc\u00e9s pour :<\/p><ul><li>suivre les KPIs strat\u00e9giques en temps r\u00e9el,<\/li><li>cr\u00e9er des visualisations claires et percutantes,<\/li><li>automatiser les processus de reporting.<\/li><\/ul><p><strong>4. Formation sur mesure<\/strong><br \/>Nous formons vos \u00e9quipes aux sp\u00e9cificit\u00e9s de Piano Analytics, couvrant :<\/p><ul><li>les bases de la plateforme,<\/li><li>les bonnes pratiques pour l\u2019analyse avanc\u00e9e,<\/li><li>la cr\u00e9ation et l\u2019exploitation des tableaux de bord.<\/li><\/ul><h2>Nos r\u00e9alisations et clients<\/h2><p>Depuis 2021, Optimal Ways a accompagn\u00e9 des entreprises de diff\u00e9rents secteurs dans l\u2019utilisation de Piano Analytics, notamment :<\/p><ul><li>des leaders du ecommerce souhaitant am\u00e9liorer leurs parcours clients et augmenter leurs conversions,<\/li><li>des organisations internationales cherchant \u00e0 centraliser leurs donn\u00e9es et harmoniser leurs strat\u00e9gies analytiques,<\/li><li>des entreprises B2B pour le suivi et l\u2019analyse des leads qualifi\u00e9s.<\/li><\/ul><h2>Pourquoi choisir Optimal Ways pour Piano Analytics ?<\/h2><ul><li>Un partenariat solide : partenaire officiel de Piano Analytics depuis 2021.<\/li><li>Des consultants certifi\u00e9s : une \u00e9quipe form\u00e9e aux derni\u00e8res avanc\u00e9es de la plateforme.<\/li><li>Focus sur le ROI : nos interventions sont orient\u00e9es vers des r\u00e9sultats mesurables et concrets.<\/li><li>Une expertise ecommerce reconnue : adaptation aux besoins sp\u00e9cifiques des acteurs de la vente en ligne.<\/li><li>Approche personnalis\u00e9e : solutions adapt\u00e9es aux r\u00e9alit\u00e9s et objectifs de chaque client.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-43ff2cd e-con-full e-flex e-con e-parent\" data-id=\"43ff2cd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ae29ea3 elementor-widget elementor-widget-template\" data-id=\"ae29ea3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"container\" data-elementor-id=\"9815\" class=\"elementor elementor-9815\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1a99c60f e-con-full e-flex e-con e-parent\" data-id=\"1a99c60f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-713380 e-con-full e-flex e-con e-child\" data-id=\"713380\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3128ba89 elementor-widget elementor-widget-heading\" data-id=\"3128ba89\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Expertise ecommerce<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-35d0d294 elementor-widget elementor-widget-text-editor\" data-id=\"35d0d294\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Nos consultants poss\u00e8dent une expertise approfondie des enjeux m\u00e9tiers des sites ecommerce. Ils accompagnent vos \u00e9quipes dans <strong>l\u2019exploitation de la data<\/strong> et l\u2019<strong>optimisation de votre strat\u00e9gie ecommerce<\/strong>.<\/p><p>Notre agence est <strong>membre associ\u00e9e de la FEVAD<\/strong> ainsi que de<strong> La Retail Tech<\/strong>, des r\u00e9seaux qui rassemblent les acteurs cl\u00e9s du ecommerce.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5f5f636a e-grid e-con-full e-con e-child\" data-id=\"5f5f636a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-401e367f elementor-widget elementor-widget-image\" data-id=\"401e367f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"76\" height=\"83\" src=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/01\/membre-fevad.png\" class=\"attachment-large size-large wp-image-9353\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-302a2b80 elementor-widget elementor-widget-image\" data-id=\"302a2b80\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"54\" height=\"82\" src=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/01\/la-retail-tech.png\" class=\"attachment-large size-large wp-image-9354\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-910ea1d elementor-align-center elementor-widget elementor-widget-button\" data-id=\"910ea1d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.optimalways.com\/expertises\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">En savoir plus &gt;<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-322c02d2 e-con-full e-flex e-con e-child\" data-id=\"322c02d2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1400eab4 elementor-widget elementor-widget-heading\" data-id=\"1400eab4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Expertise technologique<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-72f22870 elementor-widget elementor-widget-text-editor\" data-id=\"72f22870\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Gr\u00e2ce \u00e0 notre <strong>expertise<\/strong> et nos <strong>partenariats, <\/strong>nous vous permettons <strong>d&rsquo;optimiser l&rsquo;utilisation<\/strong>\u00a0des principales solutions de<strong> Digital Analytics<\/strong>, d&rsquo;<strong>UX Analytics<\/strong>, de <strong>gestion des tags<\/strong> et du <strong>consentement<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6667c6b e-grid e-con-full e-con e-child\" data-id=\"6667c6b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7810520 elementor-widget elementor-widget-image\" data-id=\"7810520\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"107\" height=\"37\" src=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/01\/google-analytics.png\" class=\"attachment-large size-large wp-image-9371\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b6f73de elementor-widget elementor-widget-image\" data-id=\"1b6f73de\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"112\" height=\"58\" src=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/01\/piano-analytics-e1736519549302.png\" class=\"attachment-large size-large wp-image-9372\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-62853870 elementor-widget elementor-widget-image\" data-id=\"62853870\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"125\" height=\"66\" src=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/01\/adobe-analytics.png\" class=\"attachment-large size-large wp-image-9370\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-55d2edb0 elementor-widget elementor-widget-image\" data-id=\"55d2edb0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"156\" height=\"57\" src=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/01\/thank-you-analytics.png\" class=\"attachment-large size-large wp-image-9373\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7df9b055 elementor-widget elementor-widget-image\" data-id=\"7df9b055\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"118\" height=\"35\" src=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/01\/content-square.png\" class=\"attachment-large size-large wp-image-9375\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e5aa2f0 elementor-widget elementor-widget-image\" data-id=\"7e5aa2f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"153\" height=\"63\" src=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/01\/clarity-by-microsoft-e1736519762667.png\" class=\"attachment-large size-large wp-image-9374\" alt=\"\" srcset=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/01\/clarity-by-microsoft-e1736519762667.png 153w, https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/01\/clarity-by-microsoft-e1736519762667-150x63.png 150w\" sizes=\"(max-width: 153px) 100vw, 153px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b1f1a8b elementor-widget elementor-widget-image\" data-id=\"2b1f1a8b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"171\" height=\"49\" src=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/01\/google-tag-manager-e1736519716761.png\" class=\"attachment-large size-large wp-image-9377\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-630ab89c elementor-widget elementor-widget-image\" data-id=\"630ab89c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"88\" height=\"16\" src=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/01\/didomi.png\" class=\"attachment-large size-large wp-image-9376\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-239ebdcb elementor-widget elementor-widget-image\" data-id=\"239ebdcb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"159\" height=\"43\" src=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/01\/tealium-e1736519871395.png\" class=\"attachment-large size-large wp-image-9381\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-233faf78 elementor-widget elementor-widget-image\" data-id=\"233faf78\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"154\" height=\"26\" src=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/01\/commanders-act.png\" class=\"attachment-large size-large wp-image-9379\" alt=\"\" srcset=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/01\/commanders-act.png 154w, https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/01\/commanders-act-150x26.png 150w\" sizes=\"(max-width: 154px) 100vw, 154px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-783ca781 elementor-widget elementor-widget-image\" data-id=\"783ca781\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"106\" height=\"18\" src=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/01\/addingwell.png\" class=\"attachment-large size-large wp-image-9378\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-701aceaf elementor-widget elementor-widget-image\" data-id=\"701aceaf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"127\" height=\"17\" src=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/01\/observe-point.png\" class=\"attachment-large size-large wp-image-9380\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e39bcff elementor-align-center elementor-widget elementor-widget-button\" data-id=\"2e39bcff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.optimalways.com\/expertises\/#expertise-technologique\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">En savoir plus &gt;<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-571938b e-con-full e-flex e-con e-parent\" data-id=\"571938b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6f5a496 elementor-widget__width-inherit elementor-widget elementor-widget-template\" data-id=\"6f5a496\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"container\" data-elementor-id=\"10126\" class=\"elementor elementor-10126\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6176ecb9 e-flex e-con-boxed e-con e-parent\" data-id=\"6176ecb9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5e999107 elementor-widget elementor-widget-image\" data-id=\"5e999107\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"60\" height=\"60\" src=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/01\/picto-contact.png\" class=\"attachment-large size-large wp-image-9929\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f223dcb elementor-widget elementor-widget-heading\" data-id=\"f223dcb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Un projet en t\u00eate ou une probl\u00e9matique \u00e0 r\u00e9soudre ?\u00a0<br>\nVous avez un besoin sp\u00e9cifique ?<br>\nPlanifiez d\u00e8s \u00e0 pr\u00e9sent un appel de d\u00e9couverte avec l\u2019un de nos experts.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5edf13d2 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"5edf13d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.optimalways.com\/fr\/planifier-un-appel-decouverte\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Planifier un appel d\u00e9couverte &gt;<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Piano Analytics Optimal Ways est fier d&rsquo;\u00eatre partenaire de Piano Analytics depuis 2021, renfor\u00e7ant ainsi notre engagement \u00e0 fournir des solutions de Digital Analytics performantes et adapt\u00e9es aux besoins de nos clients. Avec une ma\u00eetrise avanc\u00e9e de cette plateforme, nos consultants accompagnent les entreprises dans l\u2019exploitation de leurs donn\u00e9es pour optimiser leur strat\u00e9gie ecommerce et [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":42,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"content-type":"","footnotes":""},"class_list":["post-9849","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.6 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Piano Analytics pour optimiser votre strat\u00e9gie digitale<\/title>\n<meta name=\"description\" content=\"Apprenez comment Piano Analytics peut transformer votre collecte de donn\u00e9es avec des segments et des tableaux de bord personnalis\u00e9s.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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