{"id":12348,"date":"2025-09-11T17:08:52","date_gmt":"2025-09-11T15:08:52","guid":{"rendered":"https:\/\/www.optimalways.com\/?page_id=12348"},"modified":"2025-09-24T15:01:02","modified_gmt":"2025-09-24T13:01:02","slug":"formation-piano-analytics","status":"publish","type":"page","link":"https:\/\/www.optimalways.com\/fr\/realisations\/formation-piano-analytics\/","title":{"rendered":"Formation Piano Analytics"},"content":{"rendered":"\t\t
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Formation Piano Analytics\n<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Contexte \/ Probl\u00e9matique<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\nUne enseigne sp\u00e9cialis\u00e9e dans la mode<\/strong> souhaite former ses \u00e9quipes \u00e0 l\u2019outil \nPiano Analytics<\/strong> : les \u00e9quipes ne regardent pas les m\u00eames chiffres<\/strong> \net n\u2019ont pas les m\u00eames r\u00e9flexes d\u2019analyse<\/strong> pour \u00e9valuer leurs performances. \n<\/p>\n\n

\nAu total, il y a 4 \u00e9quipes \u00e0 former<\/strong> : acquisition, merchandising, web analyse \net store management.\n<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Objectifs<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Dispenser une formation Piano Analytics permettant :<\/p>

\u2022<\/span> d\u2019am\u00e9liorer les connaissances de l\u2019outil sur les cas d\u2019usage de chaque \u00e9quipe.
\u2022<\/span> d\u2019aligner les \u00e9quipes sur les m\u00eames m\u00e9thodes.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Notre approche en 3 \u00e9tapes<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Recueil des besoins\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\u2022 <\/span>Entretien pr\u00e9alable avec la responsable formation et les power users de chaque \u00e9quipe.
\u2022 Q<\/span>uestionnaires de recueil des besoins aupr\u00e8s de tous les apprenants<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Animation des formations\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\u2022 <\/span>Adaptation des modules de formation en fonction des besoins recueillis.
\u2022 <\/span>Analyse des parcours, points d\u2019entr\u00e9e\/sortie & usage des fonctionnalit\u00e9s de l’outil Piano Analytics.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Suivi p\u00e9dagogique<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\u2022 <\/span>Quiz de connaissances et de satisfaction \u00e0 la fin de chaque module.
\u2022<\/span> Envoi des supports et replays de la formation.
\u2022 <\/span>Feuilles de pr\u00e9sence et d\u00e9livrance d\u2019attestations d\u2019assiduit\u00e9.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\u2022 <\/span>18 heures de formation dispens\u00e9es au total (4 heures pour les \u00e9quipes m\u00e9tier et
6 heures pour l\u2019\u00e9quipe \u00ab\u00a0web analyse\u00a0\u00bb)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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R\u00e9sultats<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\u2022 C<\/span>ollaborateurs plus \u00e0 l\u2019aise sur Piano Analytics.
\u2022 <\/span>Ouverture de nouvelles pistes d\u2019analyse pour les \u00e9quipes avec les comp\u00e9tences acquises.<\/p>

\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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B\u00e9n\u00e9fices cl\u00e9s<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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R\u00e9f\u00e9rences<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Au fil des ann\u00e9es, nous avons mis en place une organisation et une m\u00e9thodologie adapt\u00e9es pour r\u00e9pondre aux besoins sp\u00e9cifiques d’agilit\u00e9<\/strong> et d’expertise<\/strong> de vos \u00e9quipes e-commerce<\/strong> que nous accompagnons dans le monde entier<\/strong>, en fran\u00e7ais<\/strong> et en anglais<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\"cultura\"
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\"damart\"
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\"decathlon\"
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\"doublet\"
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\"electro-depot\"
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\"bernard\"
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\"nhood\"
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\"decathlon-pro\"
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\"m-and-ms\"
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\"royal-canin\"
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\"vandb\"
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\"mars\"
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\"chronodrive\"
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\"boulanger\"
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\"compastor\"
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\"leroy-merlin\"
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\"adeo\"
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\"truffaut\"
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\"stores-discount\"
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\"socooc\"
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\"wonderbox\"
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\"furet-du-nord\"
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\"nature-et-decouvertes\"
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\"maty\"
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\"dim\"
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\"la-halle\"
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\"jennifer\"
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\"minelli\"
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\"dior\"
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\"san-marina\"
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\"okaidi\"
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\"des-marques-&-vous\"
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\"leel\"
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\"armand-thierry\"
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\"la-gentle-factory\"
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\"kiabi\"
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\"somfy\"
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\"rougegorge\"
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\"pimkie\"
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\"nosoli\"
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\"mobalpa\"
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\"gifi\"
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\"brico-depot\"
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\"cyrillus\"
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\"afibel\"
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\"brady\"
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tVoir toutes nos r\u00e9f\u00e9rences ><\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Un projet en t\u00eate ou une probl\u00e9matique \u00e0 r\u00e9soudre ?\u00a0
\nVous avez un besoin sp\u00e9cifique ?
\nPlanifiez d\u00e8s \u00e0 pr\u00e9sent un appel de d\u00e9couverte avec l\u2019un de nos experts.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tPlanifier un appel d\u00e9couverte ><\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Formation Piano Analytics Contexte \/ Probl\u00e9matique Une enseigne sp\u00e9cialis\u00e9e dans la mode souhaite former ses \u00e9quipes \u00e0 l\u2019outil Piano Analytics : les \u00e9quipes ne regardent pas les m\u00eames chiffres et n\u2019ont pas les m\u00eames r\u00e9flexes d\u2019analyse pour \u00e9valuer leurs performances. Au total, il y a 4 \u00e9quipes \u00e0 former : acquisition, merchandising, web analyse et […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":12205,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"content-type":"","footnotes":""},"class_list":["post-12348","page","type-page","status-publish","hentry"],"yoast_head":"\nFormation Piano Analytics - Optimal Ways, l'agence de digital analytics et d'optimisation pour l'ecommerce (Paris, Lille)<\/title>\n<meta name=\"description\" content=\"Formation Piano Analytics Contexte \/ Probl\u00e9matique Une enseigne sp\u00e9cialis\u00e9e dans la mode souhaite former ses \u00e9quipes \u00e0 l\u2019outil Piano Analytics : les %\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.optimalways.com\/fr\/realisations\/formation-piano-analytics\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Formation Piano Analytics\" \/>\n<meta property=\"og:description\" content=\"Formation Piano Analytics Contexte \/ Probl\u00e9matique Une enseigne sp\u00e9cialis\u00e9e dans la mode souhaite former ses \u00e9quipes \u00e0 l\u2019outil Piano Analytics : les %\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.optimalways.com\/fr\/realisations\/formation-piano-analytics\/\" \/>\n<meta property=\"og:site_name\" content=\"Optimal Ways, l'agence de digital analytics et d'optimisation pour l'ecommerce (Paris, Lille)\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-24T13:01:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/09\/picto-optimisation-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"136\" \/>\n\t<meta property=\"og:image:height\" content=\"136\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"14 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.optimalways.com\\\/fr\\\/realisations\\\/formation-piano-analytics\\\/\",\"url\":\"https:\\\/\\\/www.optimalways.com\\\/fr\\\/realisations\\\/formation-piano-analytics\\\/\",\"name\":\"Formation Piano Analytics - 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