{"id":14683,"date":"2026-10-15T17:20:32","date_gmt":"2026-10-15T15:20:32","guid":{"rendered":"https:\/\/www.optimalways.com\/2026\/10\/webinar-replay-is-your-digital-and-e-commerce-data-reliable-enough-to-take-advantage-of-ai\/"},"modified":"2026-10-23T12:07:11","modified_gmt":"2026-10-23T10:07:11","slug":"webinar-replay-is-your-digital-and-e-commerce-data-reliable-enough-to-take-advantage-of-ai","status":"publish","type":"post","link":"https:\/\/www.optimalways.com\/en\/2026\/10\/webinar-replay-is-your-digital-and-e-commerce-data-reliable-enough-to-take-advantage-of-ai\/","title":{"rendered":"Webinar Replay: &#8220;Is Your Digital and E-Commerce Data Reliable Enough to Take Advantage of AI?&#8221;"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"14683\" class=\"elementor elementor-14683 elementor-14666\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-599b5543 e-flex e-con-boxed e-con e-parent\" data-id=\"599b5543\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1f5a9927 elementor-widget elementor-widget-text-editor\" data-id=\"1f5a9927\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Artificial intelligence promises to transform customer acquisition, personalization, and e-commerce performance optimization.<br \/><br \/>But you still have to be able to trust the data that feeds it!<br \/><br \/>\ud83d\udcca Incorrect data in a dashboard can skew an analysis.<br \/><br \/>\ud83e\udd16 When this same data is processed by AI, it can lead to inappropriate recommendations, incorrect decisions, and even large-scale automated actions.<br \/><br \/>With AI, the cost of poor data quality takes on a whole new dimension.<br \/><br \/>For 60 minutes, <span class=\"hv4fb3 hv4lg2\"><a class=\"hv4f6r hv4ljx\" href=\"https:\/\/www.linkedin.com\/in\/nicolasmalo\/\" aria-label=\"View Nicolas Malo\u2019s profile\"><strong>Nicolas Malo<\/strong><\/a><\/span> and <strong><a href=\"https:\/\/www.linkedin.com\/in\/evelienvieveen\">Evelien Vieveen<\/a><\/strong> from <span class=\"hv4fb3 hv4lg2\"><a class=\"hv4f6r hv4ljx\" href=\"https:\/\/www.linkedin.com\/company\/optimal-ways\/\" aria-label=\"View company: Optimal Ways\"><strong>Optimal Ways<\/strong><\/a><\/span>, accompanied by <span class=\"hv4fb3 hv4lg2\"><a class=\"hv4f6r hv4ljx\" href=\"https:\/\/www.linkedin.com\/in\/thomaspinte\/\" aria-label=\"View Thomas PINTE\u2019s profile\"><strong>Thomas PINTE<\/strong><\/a><\/span>, CEO of <span class=\"hv4fb3 hv4lg2\"><a class=\"hv4f6r hv4ljx\" href=\"https:\/\/www.linkedin.com\/company\/seenaptic\/\" aria-label=\"View company: Netvigie(&amp; Seenaptic)\"><strong>Netvigie (&amp; Seenaptic)<\/strong><\/a><\/span>, shared concrete examples and operational approaches for:<br \/>\ud83d\udd39 Understanding the 1\u201310\u2013100\u20131000 rule and how AI amplifies errors. <br \/>\ud83d\udd39 Discover Spec-Driven Measurement to ensure reliable data collection in the age of AI.<br \/>\ud83d\udd39 Identify the main sources of errors in e-commerce data.<br \/>\ud83d\udd39 Measure the impact on customer acquisition, personalization, and conversion.<br \/>\ud83d\udd39 Detect anomalies using our Weekly Data Quality Check (WDQC).<br \/>\ud83d\udd39 Automate quality and compliance monitoring with Netvigie.<br \/>\ud83d\udd39 Build data foundations that are truly AI-ready.<br \/><br \/>\ud83d\udca1 Our belief: AI does not turn bad data into good decisions. Above all, it risks amplifying the consequences of that data.<\/p><p data-start=\"68\" data-end=\"257\">If these issues are relevant to you, don&#8217;t miss the &#8220;replay&#8221; of our <strong data-start=\"236\" data-end=\"256\">exclusive webinar<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3c27e45 e-flex e-con-boxed e-con e-parent\" data-id=\"3c27e45\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6656146 elementor-widget elementor-widget-html\" data-id=\"6656146\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script src=\"https:\/\/js-eu1.hsforms.net\/forms\/embed\/7714570.js\" defer><\/script>\r\n<div class=\"hs-form-frame\" data-region=\"eu1\" data-form-id=\"c960309f-7548-42b8-b920-ca0f519409c3\" data-portal-id=\"7714570\"><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Third-party cookies are on their way out, and pressure from the GDPR is mounting\u2026 2025 promises to be full of challenges.<\/p>\n<p>If these issues affect your day-to-day work, don\u2019t miss the replay of our exclusive webinar.<\/p>\n<p>What\u2019s covered in this webinar:<br \/>\n\u2705 Concrete solutions for overcoming the technical, legal, and budgetary obstacles associated with traffic acquisition.<br \/>\n\u2705 Methods for ensuring the reliability of your data in a complex regulatory environment.<br \/>\n\u2705 Practical advice for optimizing the performance of your acquisition strategy.<\/p>\n","protected":false},"author":2,"featured_media":14685,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[49,41],"tags":[],"class_list":["post-14683","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-insights","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.6 (Yoast SEO v28.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Webinar Replay: &quot;GDPR and ePrivacy: Is Your E-Commerce Tracking Still Compliant?&quot;<\/title>\n<meta name=\"description\" content=\"Don&#039;t miss the replay of our exclusive webinar on the reliability of digital data and e-commerce in the age of generative AI\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.optimalways.com\/en\/2026\/10\/webinar-replay-is-your-digital-and-e-commerce-data-reliable-enough-to-take-advantage-of-ai\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Webinar Replay: &quot;Is Your Digital and E-Commerce Data Reliable Enough to Take Advantage of AI?&quot;\" \/>\n<meta property=\"og:description\" content=\"Don&#039;t miss the replay of our exclusive webinar on the reliability of digital data and e-commerce in the age of generative AI\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.optimalways.com\/en\/2026\/10\/webinar-replay-is-your-digital-and-e-commerce-data-reliable-enough-to-take-advantage-of-ai\/\" \/>\n<meta property=\"og:site_name\" content=\"Agence Digital Analytics &amp; automatisation IA pour digital &amp; e-commerce (Paris \/ Lille)\" \/>\n<meta property=\"article:published_time\" content=\"2026-10-15T15:20:32+00:00\" 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