{"id":11659,"date":"2025-06-23T10:40:34","date_gmt":"2025-06-23T08:40:34","guid":{"rendered":"https:\/\/www.optimalways.com\/?p=11659"},"modified":"2025-06-27T10:42:56","modified_gmt":"2025-06-27T08:42:56","slug":"a-look-back-at-the-special-lille-edition-of-retail-tech-june-2025","status":"publish","type":"post","link":"https:\/\/www.optimalways.com\/en\/2025\/06\/a-look-back-at-the-special-lille-edition-of-retail-tech-june-2025\/","title":{"rendered":"A look back at the special Lille edition of Retail Tech &#8211; June 2025"},"content":{"rendered":"<p>For its June 2025 session, <a href=\"https:\/\/www.laretailtech.com\/en\">La Retail Tech<\/a> set down in the heart of the Lille metropolitan area. The trip provided a great opportunity to connect the local ecosystem with renowned national and international speakers.<\/p>\n<p>The programme included discussions on the latest developments in retail, the sharing of practical experience and collective reflection on the challenges facing the sector.<\/p>\n<p>Optimal Ways has been a member of La Retail Tech since January 2025, and we are delighted to share with you the report on this highly informative event, co-hosted by <a href=\"https:\/\/fr.linkedin.com\/in\/mikehadjadj?trk=article-ssr-frontend-pulse_little-mention\">Mike Hadjadj \ud83d\udecd\ufe0f<\/a> and <a href=\"https:\/\/fr.linkedin.com\/in\/barbara-sarre-deroubaix-b978268?trk=article-ssr-frontend-pulse_little-mention\">Barbara SARRE-DEROUBAIX<\/a>.<\/p>\n<p>Here are the topics covered in June :<\/p>\n<ul>\n<li>CEO Vision &#8211; <a href=\"https:\/\/www.blancheporte.fr\/\">Blancheporte<\/a>: a committed digital transformation, a reinvented brand<\/li>\n<\/ul>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-11652 size-full\" src=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/06\/Retail-Tech-juin-table-ronde-1.png\" alt=\"\" width=\"707\" height=\"400\" srcset=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/06\/Retail-Tech-juin-table-ronde-1.png 707w, https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/06\/Retail-Tech-juin-table-ronde-1-300x170.png 300w\" sizes=\"(max-width: 707px) 100vw, 707px\" \/><\/p>\n<ul>\n<li>Round table: when omnichannel, AI and engagement reshape the customer experience at <a href=\"https:\/\/fr.linkedin.com\/company\/nosoli\">NOSOLI<\/a> and <a href=\"https:\/\/corporate.idkids.com\/\">IDKIDS<\/a><\/li>\n<li><a href=\"https:\/\/corporate.idkids.com\/\">Motoblouz<\/a> x <a href=\"https:\/\/keyneo.com\/\">Keyneo<\/a> : a technological alliance to propel the omnichannel retail experience<\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"alignnone wp-image-11654 size-full\" src=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/06\/Retail-Tech-juin-table-ronde-2.png\" alt=\"\" width=\"708\" height=\"400\" srcset=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/06\/Retail-Tech-juin-table-ronde-2.png 708w, https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/06\/Retail-Tech-juin-table-ronde-2-300x169.png 300w\" sizes=\"(max-width: 708px) 100vw, 708px\" \/><\/p>\n<ul>\n<li>Round table: <a href=\"https:\/\/keyneo.com\/\">Kingfisher<\/a> &amp; <a href=\"https:\/\/www.kiabi.com\/\">Kiabi<\/a>: two complementary visions of retail in the age of AI and marketplaces<\/li>\n<li>Tech Collaboration of the Month: <a href=\"https:\/\/www.leroymerlin.fr\/\">Leroy Merlin<\/a> &amp; <a href=\"https:\/\/www.pricinghub.net\/fr\">Pricing Hub<\/a>, AI for international price management<\/li>\n<\/ul>\n<p>You can find the full report <a href=\"https:\/\/www.linkedin.com\/pulse\/retour-sur-l%25C3%25A9dition-sp%25C3%25A9ciale-lille-de-la-retail-tech-juin-hwyoe\/\">here<\/a>. Happy reading!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>For its June 2025 session, La Retail Tech set down in the heart of the Lille metropolitan area. The trip provided a great opportunity to connect the local ecosystem with renowned national and international speakers. The programme included discussions on the latest developments in retail, the sharing of practical experience and collective reflection on the [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":11650,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[43,41],"tags":[],"class_list":["post-11659","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-feedback","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.6 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>A look back at the special Lille edition of Retail Tech - June 2025 - Optimal Ways, l&#039;agence de digital analytics et d&#039;optimisation pour l&#039;ecommerce (Paris, Lille)<\/title>\n<meta name=\"description\" content=\"For its June 2025 session, La Retail Tech set down in the heart of the Lille metropolitan area. 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