{"id":11184,"date":"2025-02-14T12:00:22","date_gmt":"2025-02-14T11:00:22","guid":{"rendered":"https:\/\/www.optimalways.com\/?p=11184"},"modified":"2025-03-07T12:51:40","modified_gmt":"2025-03-07T11:51:40","slug":"partner-breakfast-piano-h1-2025","status":"publish","type":"post","link":"https:\/\/www.optimalways.com\/en\/2025\/02\/partner-breakfast-piano-h1-2025\/","title":{"rendered":"Partner Breakfast Piano H1 2025"},"content":{"rendered":"<p>On February 12, 2025, the <a class=\"WIqYRhrgSwudTdkUSyFxlrSpLSzpijzZtNRIQ \" href=\"https:\/\/www.linkedin.com\/company\/optimal-ways\/\" target=\"_self\" data-test-app-aware-link=\"\">Optimal Ways<\/a> team, represented by <a id=\"ember7779\" class=\"ember-view\" href=\"https:\/\/www.linkedin.com\/in\/hugo-stepien-b804a7b1\/\">Hugo Stepien<\/a> and <a id=\"ember7780\" class=\"ember-view\" href=\"https:\/\/www.linkedin.com\/in\/nicolasmalo\/\">Nicolas Malo<\/a>, took part in <a class=\"WIqYRhrgSwudTdkUSyFxlrSpLSzpijzZtNRIQ \" href=\"https:\/\/www.linkedin.com\/company\/piano-io\/\" target=\"_self\" data-test-app-aware-link=\"\">Piano<\/a>&#8216;s first Partner Breakfast in Paris. An enriching morning focused on digital analytics trends in 2025 and upcoming innovations.<\/p>\n<p>Key trends to remember:<\/p>\n<ul>\n<li>AI &amp; automation &#8211; Optimizing analytics and real-time trend detection.<\/li>\n<li>Data democratization &#8211; Make insights accessible to all levels of the enterprise.<\/li>\n<li>Predictive analysis &amp; personalization &#8211; Anticipate needs and improve user experience.<\/li>\n<li>Security &amp; compliance &#8211; Reinforce data protection and comply with regulations.<\/li>\n<\/ul>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-11177 size-full\" src=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/03\/Partner_Breakfast_Piano_presentation.jpg\" alt=\"\" width=\"384\" height=\"382\" srcset=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/03\/Partner_Breakfast_Piano_presentation.jpg 384w, https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/03\/Partner_Breakfast_Piano_presentation-300x298.jpg 300w, https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/03\/Partner_Breakfast_Piano_presentation-150x150.jpg 150w\" sizes=\"(max-width: 384px) 100vw, 384px\" \/><\/p>\n<ul>\n<li>Piano Roadmap: towards a \u201cDigital Revenue Optimization\u201d approach<\/li>\n<li>Piano Activation &#8211; Personalizing customer journeys.<\/li>\n<li>Piano Amplifier &#8211; Optimizing social media campaigns.<\/li>\n<li>Piano Audience &#8211; Advanced customer data management.<\/li>\n<li>Piano Analytics &#8211; Data centralization and enhancement for all teams.<\/li>\n<\/ul>\n<p>The full article is available <a href=\"https:\/\/www.linkedin.com\/pulse\/partner-breakfast-piano-h1-2025-%C3%A0-paris-optimal-ways-hu7le\/?trackingId=QPpnaBrHwXHYCPTwZAAsRA%3D%3D\">here<\/a>.<\/p>\n<p>Happy reading, and many thanks to the speakers, including <a href=\"https:\/\/www.linkedin.com\/in\/samia-abara-19606a27\/\">Samia Abara<\/a> (VP Partnership) and <a href=\"https:\/\/www.linkedin.com\/in\/cedferreira\/\">C\u00e9dric Ferreira<\/a> (Chief Product Officer), for their inspiring insights!<\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-11173 size-full\" src=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/03\/1739456084873.png\" alt=\"\" width=\"1488\" height=\"825\" srcset=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/03\/1739456084873.png 1488w, https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/03\/1739456084873-300x166.png 300w, https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/03\/1739456084873-1024x568.png 1024w, https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/03\/1739456084873-768x426.png 768w, https:\/\/www.optimalways.com\/wp-content\/uploads\/2025\/03\/1739456084873-1200x665.png 1200w\" sizes=\"(max-width: 1488px) 100vw, 1488px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>On February 12, 2025, the Optimal Ways team, represented by Hugo Stepien and Nicolas Malo, took part in Piano&#8216;s first Partner Breakfast in Paris. An enriching morning focused on digital analytics trends in 2025 and upcoming innovations. Key trends to remember: AI &amp; automation &#8211; Optimizing analytics and real-time trend detection. Data democratization &#8211; Make [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":11176,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[43,41],"tags":[],"class_list":["post-11184","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-feedback","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.6 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Partner Breakfast Piano H1 2025 - Optimal Ways, l&#039;agence de digital analytics et d&#039;optimisation pour l&#039;ecommerce (Paris, Lille)<\/title>\n<meta name=\"description\" content=\"On February 12, 2025, the Optimal Ways team, represented by Hugo Stepien and Nicolas Malo, took part in Piano&#039;s first Partner Breakfast in Paris. An\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.optimalways.com\/en\/2025\/02\/partner-breakfast-piano-h1-2025\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Partner Breakfast Piano H1 2025\" \/>\n<meta property=\"og:description\" content=\"On February 12, 2025, the Optimal Ways team, represented by Hugo Stepien and Nicolas Malo, took part in Piano&#039;s first Partner Breakfast in Paris. 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