{"id":10792,"date":"2024-09-17T11:54:16","date_gmt":"2024-09-17T09:54:16","guid":{"rendered":"https:\/\/www.optimalways.com\/2024\/09\/first-breakfast-learn-on-server-side-use-cases-with-addingwell\/"},"modified":"2025-08-29T15:04:27","modified_gmt":"2025-08-29T13:04:27","slug":"first-breakfast-learn-on-server-side-use-cases-with-addingwell","status":"publish","type":"post","link":"https:\/\/www.optimalways.com\/en\/2024\/09\/first-breakfast-learn-on-server-side-use-cases-with-addingwell\/","title":{"rendered":"First Breakfast &amp; Learn on server-side use cases with Addingwell"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">As part of our CSR commitments and in line with our certification <\/span><b>B Corp<\/b><span style=\"font-weight: 400;\"> certification, we are delighted to launch a new knowledge-sharing format for our customers: <\/span><b>Breakfast &amp; Learn<\/b><span style=\"font-weight: 400;\"> ! These convivial gatherings provide an opportunity to learn more about specific topics with our experts and partners.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For this <\/span><b>first edition<\/b><span style=\"font-weight: 400;\">we were delighted to welcome <\/span><a href=\"https:\/\/www.linkedin.com\/in\/romainbaert\/\"><b>Romain Baert<\/b><\/a><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.linkedin.com\/in\/romainbaert\/\">CEO<\/a> of<\/span><a href=\"https:\/\/www.addingwell.com\/fr\/\"><b>Addingwell<\/b><\/a><span style=\"font-weight: 400;\">who shared with us his team&#8217;s experience of <\/span><b>server side use cases<\/b><span style=\"font-weight: 400;\">. Bas\u00e9e \u00e0 Lille, Addingwell est aujourd\u2019hui un leader mondial dans la gestion du <\/span><b>server side with Google Tag Manager<\/b><span style=\"font-weight: 400;\"> .<\/span> <span style=\"font-weight: 400;\">Romain captivated the audience by going well beyond traditional examples, such as bypassing <\/span><b>ad blockers<\/b><span style=\"font-weight: 400;\">bypassing ad blockers, and presenting <\/span><b>cases of third-party data integration<\/b><span style=\"font-weight: 400;\">such as <\/span><b>product margin<\/b><span style=\"font-weight: 400;\"> and <\/span><b>customer segmentation<\/b><\/p>\n<p><span style=\"font-weight: 400;\">. Un moment riche en apprentissage ! <\/span><\/p>\n<p><span style=\"font-weight: 400;\">This event brought together more than <\/span><b>20 participants<\/b><span style=\"font-weight: 400;\"> in our offices and a dozen online. Thank you all for your participation and energy! <\/span><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-9000\" src=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2024\/12\/breakfastLearn-logo-en-ligne-1.png\" alt=\"\" width=\"722\" height=\"157\" srcset=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2024\/12\/breakfastLearn-logo-en-ligne-1.png 722w, https:\/\/www.optimalways.com\/wp-content\/uploads\/2024\/12\/breakfastLearn-logo-en-ligne-1-300x65.png 300w\" sizes=\"(max-width: 722px) 100vw, 722px\" \/><img decoding=\"async\" class=\"alignnone size-full wp-image-9078\" src=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2024\/09\/nicolas-malo.jpg\" alt=\"\" width=\"2000\" height=\"707\" srcset=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2024\/09\/nicolas-malo.jpg 2000w, https:\/\/www.optimalways.com\/wp-content\/uploads\/2024\/09\/nicolas-malo-300x106.jpg 300w, https:\/\/www.optimalways.com\/wp-content\/uploads\/2024\/09\/nicolas-malo-1024x362.jpg 1024w, https:\/\/www.optimalways.com\/wp-content\/uploads\/2024\/09\/nicolas-malo-768x271.jpg 768w, https:\/\/www.optimalways.com\/wp-content\/uploads\/2024\/09\/nicolas-malo-1536x543.jpg 1536w, https:\/\/www.optimalways.com\/wp-content\/uploads\/2024\/09\/nicolas-malo-1200x424.jpg 1200w, https:\/\/www.optimalways.com\/wp-content\/uploads\/2024\/09\/nicolas-malo-1980x700.jpg 1980w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/> <img decoding=\"async\" class=\"alignnone size-full wp-image-9079\" src=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2024\/09\/romain-baert-scaled-1-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1485\" srcset=\"https:\/\/www.optimalways.com\/wp-content\/uploads\/2024\/09\/romain-baert-scaled-1-scaled.jpg 2560w, https:\/\/www.optimalways.com\/wp-content\/uploads\/2024\/09\/romain-baert-scaled-1-300x174.jpg 300w, https:\/\/www.optimalways.com\/wp-content\/uploads\/2024\/09\/romain-baert-scaled-1-1024x594.jpg 1024w, https:\/\/www.optimalways.com\/wp-content\/uploads\/2024\/09\/romain-baert-scaled-1-768x446.jpg 768w, https:\/\/www.optimalways.com\/wp-content\/uploads\/2024\/09\/romain-baert-scaled-1-1536x891.jpg 1536w, https:\/\/www.optimalways.com\/wp-content\/uploads\/2024\/09\/romain-baert-scaled-1-2048x1188.jpg 2048w, https:\/\/www.optimalways.com\/wp-content\/uploads\/2024\/09\/romain-baert-scaled-1-1200x696.jpg 1200w, https:\/\/www.optimalways.com\/wp-content\/uploads\/2024\/09\/romain-baert-scaled-1-1980x1149.jpg 1980w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>As part of our CSR commitments and in line with our B Corp certification, we are delighted to launch a new knowledge-sharing format for our customers: Breakfast &amp; Learn! These convivial gatherings are an opportunity to learn more about specific topics with our experts and partners. <\/p>\n","protected":false},"author":1,"featured_media":12053,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[45,41],"tags":[],"class_list":["post-10792","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agency-life","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.6 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>First Breakfast &amp; Learn on server-side use cases with Addingwell - Optimal Ways, l&#039;agence de digital analytics et d&#039;optimisation pour l&#039;ecommerce (Paris, Lille)<\/title>\n<meta name=\"description\" content=\"As part of our CSR commitments and in line with our B Corp certification, we are delighted to launch a new knowledge-sharing format for our customers: Breakfast &amp; Learn! 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