As part of our CSR commitments and B Corp certification, we launched a brand-new knowledge-sharing format for our clients in September 2024: Breakfast & Learn! These friendly gatherings are the perfect opportunity to enhance skills on key topics in collaboration with our experts and partners.

After a first edition focused on server-side use cases and a second one on campaign attribution measurement, we welcomed Frank Ducret, VP Strategy Product Evangelist and Global Head of Partnership at Didomi, for our November session. Didomi is a solution specialized in multi-regulation and multi-platform consent management.

Frank shared valuable insights on optimizing cross-channel consent while adhering to ePrivacy and GDPR guidelines. This session also allowed us to explore strategic issues such as user journeys, server-side implementation, using email as an identifier, the Digital Markets Act, and consent unification.

More than 20 participants joined us at our premises, along with about 10 more online. A huge thank you to everyone for your presence and enthusiasm, which made this event a great success!