On Wednesday, October 16, 2024, Retail Go welcomed over 150 participants for its inaugural edition, an event dedicated to innovation in the retail sector.

Organized by Cap Digital, the CITC, the EDIH Hauts-de-France, and EuraTechnologies, this event highlighted the major transformations and challenges that retail companies face today.

​One of the standout moments of the day was an interview with Catherine Gallais, CEO of RougeGorge Lingerie, conducted by Julien Mena of The field.

In her testimony, Catherine Gallais shared her insights into the profound changes affecting the textile market. This sector, grappling with both structural and cyclical shifts, is facing unprecedented challenges.

She emphasized the importance for RougeGorge of staying true to its unique value proposition in an intensely competitive market. The company is anchored by a strong purpose (“Supporting femininity, in its free expression, to advance the world in a fairer and more sustainable way”) and a clear ambition to be an engaged brand. This is achieved by combining close customer relationships, operational efficiency enhanced by digital tools, and technological agility through lightweight, SaaS-based IT solutions that enable quick responsiveness.

The integration of artificial intelligence is a strategic focus for RougeGorge. Although relatively new to the company, AI has quickly become a key driver of operational efficiency.

RougeGorge also emphasizes Corporate Social Responsibility (CSR) as a core pillar of its strategy.