Optimal Ways is proud to announce that it has become the first “Preferred Partner” of ObservePoint in France. Based in Utah, ObservePoint is the world’s leading solution for Web Analytics quality assurance.

This solution has been specifically designed to scan large web sites in order to check the quality of the Web Analytics implementation (for instance : missing tags, duplicate tags, empty values, etc…).

With this partnership, Optimal Ways is now in good position to provide the best possible Web Analytics auditing services for companies using Adobe SiteCatalyst, AT Internet Analyzer, Comscore Digital Analytix and Google Analytics on their web sites.

Optimal Ways has already used ObservePoint for several customers’ missions. With a single scan, we were able to spot the most critical issues and to identify the Web pages which required further investigation with a manual audit.

More information on our audit services.